Brand Ambassadors: Macy's Great American Elf Adventure

With the help of Attack! brand ambassadors and SMILE (social media in live events), Macy’s gave fans a chance to design the next Macy’s Parade Elf Balloon for the iconic retailer’s 85^th annual Thanksgiving Day Parade. Street events featuring mobile billboards, street teams and Macy’s “Décor Stations” targeted high-traffic areas to spread awareness about the online contest. The Attack! teams evoked the inner-artist in passersby of all ages!

For more information on brand ambassadors, please visit www.attackmarketing.com.